Vivian Mur, Adara, FL, USA

I am a tourism marketer specializing in digital and social strategy – ADARA the market leader in permission-based identity data that leverages real-time travel data for recovery efforts and market analysis.

My background and current responsibilities span destination marketing organizations, hotels, cruise, and hospitality brands. Crisis, being the mother of collaboration and creativity, will drive my participation and the leveraging data and trends and best practices globally to foster recovery strategies.

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