Rebuilding.travel

Paul Wilke, Upright Position Communications, CA, USA

About Paul Wilke, Founder/CEO Upright Position Communications.

With feet-on-the-ground experience working on both US coasts and in Asia, Paul is focused on telling compelling stories, garnering on-message media coverage and providing sound strategic counsel.

Prior to starting Upright Position Communications, Paul managed global public relations at Visa Inc. with a focus on the company’s travel and tourism business, utilizing their vast resources of spend data to emphasize the global impact of tourism to consumers, governments and the travel industry.

While at Visa, Paul founded Visa’s inaugural International Tourism Conference at the 2010 Vancouver Olympic Games and sat on the US Department of Commerce’s Travel and Tourism Advisory Board. Paul is also a past board member of the Pacific Asia Travel Association (PATA) and the UNWTO.

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Paul is a featured speaker on tourism PR, IPO communications, crisis communications, and media training.

Emerging from COVID-19 is crucial, but not the only problem the industry is facing. We have an amazing opportunity to rethink what an efficient travel industry looks like in 2021 and beyond.